Welcome to the Evolvepreneur (After Hours) Show
I am your Special Host Christine Campbell Rapin
Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business.
My very special guest today is Rick McCulloch ...
Rick is a Profit Acceleration Strategist with 20+ years of experience in driving business growth and profitability. He believes that businesses should prioritize profit over revenue and focus on providing value to customers. Rick's turning point came when he realized he needed help and guidance to succeed.
Now, his goal is to leave a legacy of helping entrepreneurs achieve abundance and success. He is focused on attracting his "dream 100 clients" and can be contacted through his website, attractmoreprofits.com, for assistance in improving profits.
Website:
https://AttractMoreProfits.com
Calendar link:
http://BookAChatTo.AttractMoreProfits.com
Event link for a Focus Group:
http://event.prftblty.com
Key Moments:
- Focus on profit, not just revenue. Profit is what actually feeds your family and helps grow your business. Without profit, businesses will eventually fail.
- Make it about the customer, not about you. Interrupt, engage, educate and offer to provide value for the customer.
- Hire coaches and mentors to learn from. The speaker learned the importance of focusing on what's in it for the customer from his coaches.
- Most businesses make the mistake of focusing on revenue instead of profit. They lose sight of the bigger picture.
- The conversion equation: Interrupt, engage, educate and offer. Businesses often miss one or more of these steps.
- The turning point was realizing he didn't know what he was doing. He hired coaches to help him improve.
- The speaker's legacy is to help people succeed in business and life, and achieve financial and time freedom.
- The next focus is finding "dream clients" - clients the speaker really wants to work with. Nurturing them over time.
- People can book a call with the speaker through his website attractmoreprofits.com to discuss how he can help them improve profits.
- The key message is that what businesses have been taught about revenue and marketing may be wrong. Focusing on profit first is more important.
About The Show
Evolvepreneur (After Hours) Show features guest stories about entrepreneurs and their journeys from startup, growth to success.
If you're looking to succeed with quick start concepts for online entrepreneurs, this brand new show reveals how startup entrepreneurs or someone looking to start, grow or reboot their online business can understand how to create specific strategies to build their list, make offers and connect with their best buyers.
We want to help entrepreneurs make a real difference and navigate the messy world of startup or re-launch.
Also, visit https://evolvepreneur.app/podcast/show to grab your free copy of #1 International Best Selling Book "Evolvepreneur Secrets for Entrepreneurs".
Subscribe and get immediate access!
Want to be a guest on the show?
Apply here: https://evolvepreneur.app/page/guestapplication
Sponsored by Evolvepreneur.app—"Your All In One Business System".
